"Life is a journey. We live. We learn. And then we live again."

-Aprill Edwards

Aprill Edwards is the epitome of light, love, and transformation. Aprill is redefining the word superwoman and helping women become super powerful in everything they do.

The stereotypes about women that plague society fuel Aprill Edwards’ desire to guide women down the road to healthy, happy, healed and whole. Through her education, expertise and experience, Aprill has the uncanny ability to illuminate the path to greatness that many women cannot see for themselves. 

Aprill’s experience from tattered and torn to triumphant and tenacious gives her equal amounts of compassion and tough love for the women she ministers to through her transformational programs.

One cannot deny Aprill’s resilience after many challenges throughout life, including the death of her mother when she was only 13 years old. She is superwoman turned woman with super powers. Her intuitive and empathic nature allows her to serve others in a way uncommon to most health and wellness leaders.


As a Personal & Professional Growth Strategist, Aprill specializes in helping women get beyond the scale, destroy mental and spiritual blocks that hinder transformation, and move out of their pain and into their purpose. Aprill founded Because She Matters to remind women that they matter...their voice, their dreams, their hopes, their health, their LIFE. She has two flagship programs, Define Your Skinny and The Purpose Academy.

Aprill Edwards holds a MBA in Business from National Louis University. She is a Certified Life/Success Coach (Success Coach Institute), AFAA Certified Personal Trainer and Group Fitness Instructor. She is ISSA Certified in Fitness Nutrition and Sports Nutrition. In addition to her health and wellness accomplishments, she was a Certified Program Manager through AT&T Technical Services Co--where she spent 21 years of her career. 

Aprill is proud to serve her community and has had her commitment celebrated with the following accolades: 

  • Advancing Indy Women Leadership Program
  • Springfield Business Journal’s 40 Under Forty
  • Greater Springfield Chamber of Commerce’s Leadership Springfield graduate
  • Big Brother Big Sister of Central Illinois Mentor
  • Noontime Toastmasters Club, President
  • District 186 Youth Leadership Saturday Academies, organizer/leader
  • Powered Up Youth Inc., founder
  • PJ’s Meals on Wheels, owner


Ready to find out how Aprill can serve you?


Let's visit "BECAUSE SHE MATTERS"